Omg, hi👋🏻
I'm Carol Barreiros, a 32-year-old copywriter from Belém,
living in 📍São Paulo for almost a decade.
Some people still call me Krol insted of Carol to this day because of my Fotolog username. And now that I think about it, it's the most millennial thing ever.
But that's also proof that I was born and raised on the internet. That's why I've spent the past 13 years creating campaigns, both online and offline for brands such as Nubank, Burger King, Corona, Eudora, L'Occitane, Vivo, Bradesco, Sony Music, Quem Disse, Berenice?, Beats and Uber.
But I've always felt the need to do something more.
So I combined my creativity with my childhood dream of being an MTV's VJ and started to create my own content as well👇🏻
✍🏻Experience
Isla Republica (2026-curent)
Wieden+Kennedy (2024-2026)
A-Lab Content Lovers - Dreamers (2021-2023)
Accenture Song (2021)
Mutato/Ambev Draftline (2019-2020)
New Vegas (2018-2019)
Phocus (2015-2017)
🏆Awards & Recognitions
Brazilian Creative Club
Nubanc by Matt LeBlanc:
🥈Writing
🥈Digital/Best Use of Creators and Influencers
🥉 Public Relations
🥉Content and Brand Experience
🥉TV, Cinema, and Other Screens
🎖️Digital/Best Use of Social Media Anuário
Eudora Lipfashion
🎖️Design Shortlist
Nubank Meet and Greet (Tom Felton)
🎖️Tv, Cinema and Other Screens Shortlist
Effie Awards Latin America
Nubanc by Matt LeBlanc:
🥈Productos y servicios financieros
🥉Branded Content Servicio
🥉Redes Sociales Servicio
Effie Awards Brasil
Nubanc by Matt LeBlanc
🥈Marketing de Influência – Serviços
🥈Serviços Financeiros
🥉Branded Content – Serviços
Nubank: utilizando o entretenimento para alavancar negócios
🥈Branded Content - Serviços
El Ojo Iberoamérica
Nubanc by Matt LeBlanc
🥉Eficácia
Profissionais do Ano
🎖️Nubanc by Matt Leblanc - Campaign
📚Education
Media, Information and Culture
USP (2017-2019)
Creative Thinking
Escola Cuca (2017)
Advertising
UFPA (2012-2016)
🌎Languages
🇧🇷 Native
🇺🇸 Fluent
🇫🇷 Advanced (DELF B2)
On my page, I say that I like to teach subjects that won't be on the test. These next 3 videos explored that idea and gathered together more than 5 million views on Instagram and TikTok.
As a content creator, I've worked with brands such as L'Oreal, Colorama, Starbucks and Tinder.
Once my two worlds collided and I made a sponsored content for a Burger King campaign I've created as a copywriter. Check it out!
You can check all my content here:
Tik Tok
hey, maybe we can grab a coffee and i can explain the story behind this username too.